WhatsApp Chatbot for Business: AI Agents, Templates and Broadcasts
Connect a new number, keep using the WhatsApp Business app on the same number (coexistence) or move from another provider. Meta business verification usually takes 24 to 48 hours. WhatsApp is included on the Free plan with 200 broadcast messages a month; Starter ($39 a month) includes 30,000.
200
Free broadcasts a month
$0
WhatsApp on the Free plan
30k
Broadcasts a month on Starter
50+
Languages
What is a WhatsApp Chatbot?
A WhatsApp chatbot is an AI agent that runs on the official WhatsApp Business API (Meta Cloud API) and replies to messages customers send your business number, at any hour. On Botcadence it answers FAQs from your documents, qualifies leads, looks up order status and hands conversations to a person with the full thread. Templates and broadcasts are on every plan, and WhatsApp voice calls run on the Voice AI plan, all in the WhatsApp Business Suite.
The Problem
Why WhatsApp Operations Fragment
Botcadence WhatsApp Business Suite unifies templates, broadcasts, AI chat, and voice on the Voice AI plan, with one knowledge base.
Customers Already Message on WhatsApp
Ignoring the inbox where buyers already live means slower replies and lost conversations.
Broadcast Tools Are Separated From Support
Template campaigns and AI replies sit in different products, so context never connects.
Compliance and Templates Are Confusing
Teams struggle with Meta approvals, coexistence, and BSP transfers without a guided suite.
Human Agents Lack Shared History
Handoffs lose prior WhatsApp threads, forcing customers to restart every escalation.
Channel Features
The Full WhatsApp Business Suite, Handled
Stop stitching a broadcast tool, a chatbot, and a separate voice vendor. Botcadence covers templates, broadcasts, automation, AI chat, and WhatsApp voice (on the Voice AI plan) on the official Business API so marketing, sales, and support share one WhatsApp operation.
Message Templates
Create, submit, and manage Meta-approved WhatsApp message templates for utility, marketing, and authentication. Keep outbound messaging compliant and on-brand.
Broadcasts at Scale
Send order updates, reminders, promotions and re-engagement campaigns to contact lists that opted in. Contacts who reply STOP are skipped automatically, and you see sent, delivered, read and failed for each recipient.
AI Chat Agents
Qualify leads, answer FAQs, track orders, and close support loops in WhatsApp chat 24/7. Route hot conversations to humans with full context.
WhatsApp Voice Calls
On the Voice AI plan, AI voice agents answer WhatsApp calls when customers prefer a call over chat. They use the same customer profile and memory as your WhatsApp chats.
Automation Flows
Build chat flows for sales, support and notifications. Send WhatsApp follow-ups when a Shopify order ships, a booking is made or a chat goes quiet. CRM and payment events can start an automation through Zapier or a webhook.
Shared Inbox & CRM Sync
When AI hands off, your team works from a shared inbox with conversation tags, and handoffs go round robin to available teammates. An automation can send conversations to HubSpot, Salesforce or your CRM.
Setup Guide
Connect WhatsApp Your Way
New WhatsApp Cloud API number, coexistence with the WhatsApp Business app, or BSP transfer from another provider. We guide Meta setup so you can launch the full suite: AI chat, templates, broadcasts, and WhatsApp voice on the Voice AI plan.
WhatsApp Cloud API (new number)
Sign in with Meta from the dashboard to add a new number and create a WhatsApp Business Account. Botcadence registers the number and connects the webhooks; Meta reviews your business and display name.
Coexistence with WhatsApp Business app
Keep using the WhatsApp Business app on your phone while Botcadence runs AI agents, templates, and broadcasts on the same business number.
Transfer from another BSP
Move an existing WABA or WhatsApp Business API number from another provider onto Botcadence without rebuilding your WhatsApp presence from scratch.
See WhatsApp Chatbot and the Business Suite in action
Book a free demo and we will walk through AI chat on WhatsApp, then templates, broadcasts, and WhatsApp voice (on the Voice AI plan) on a live Botcadence WhatsApp Business Suite setup tailored to your workflows.
Example workflow
WhatsApp order status resolved without a support ticket
A customer messages your WhatsApp Business number asking where their shipment is. Botcadence looks up the order, sends a tracking link on WhatsApp, and closes the loop in one thread.
Trigger
Customer sends order ID via WhatsApp
A shopper replies to your order-confirmation WhatsApp template asking when their package will arrive and shares their order number.
AI action
Agent looks up the order and tracking
The WhatsApp agent looks up the order in Shopify by its number or the customer's WhatsApp number, reads the latest tracking, and explains the delivery window.
System update
Conversation summarized and resolved
Botcadence summarizes the chat and marks it resolved. No handoff was needed, so it does not reach your team.
Business outcome
Faster resolution and fewer repeat messages
The customer gets an answer on WhatsApp in seconds, and your team has one fewer order-status question to handle.
Trigger
Customer sends order ID via WhatsApp
A shopper replies to your order-confirmation WhatsApp template asking when their package will arrive and shares their order number.
AI action
Agent looks up the order and tracking
The WhatsApp agent looks up the order in Shopify by its number or the customer's WhatsApp number, reads the latest tracking, and explains the delivery window.
System update
Conversation summarized and resolved
Botcadence summarizes the chat and marks it resolved. No handoff was needed, so it does not reach your team.
Business outcome
Faster resolution and fewer repeat messages
The customer gets an answer on WhatsApp in seconds, and your team has one fewer order-status question to handle.
The Transformation
Before vs. After Botcadence WhatsApp Business Suite
Compare a fragmented WhatsApp setup against a single WhatsApp Business Suite on the official API: compliant outbound templates, and AI that covers chat and, on the Voice AI plan, WhatsApp voice without extra vendors.
| Capability | Without AI | With Botcadence |
|---|---|---|
| WhatsApp stack | Separate chatbot + broadcast tool + voice vendor | One WhatsApp Business Suite |
| Message Open Rate | Low and falling for email and SMS, varies by list quality | Replies land in the app customers already open every day |
| Outbound messaging | Ad-hoc messages, policy risk | Approved templates + compliant broadcasts |
| Response Time | Hours via email or shared inbox | Seconds, not hours, 24/7 |
| Connection options | Locked to one BSP path | New API, coexistence, or provider transfer |
Pricing
What a WhatsApp chatbot costs: your plan plus Meta's message fees
Two bills apply. Your Botcadence plan covers the chatbot, AI replies, the shared inbox and integrations: Free at $0 (web chat and WhatsApp, 100 AI replies and 200 broadcasts a month), Starter at $39 (WhatsApp, Instagram and web chat, 600 AI replies, 30,000 broadcasts), Growth at $99 (all chat channels, 2,000 AI replies, 100,000 broadcasts), Business at $199 and Voice AI at $299. Meta's per-message fees for template messages are billed by Meta directly to your Meta business account at its published rates; Botcadence does not mark them up.
Replies inside the 24-hour customer-service window are free from Meta, including AI replies. Business-initiated templates are billed by category and destination country. A store sending 5,000 utility updates and 3,000 marketing templates a month pays Meta for those 8,000 sends and pays Botcadence for the plan; the 2,000 inbound support chats it answers inside the window cost nothing extra. See the WhatsApp Business API pricing guide and pricing.
Meta's rules
The 24-hour window and message templates, explained
| Template category | Use it for | Example | Billed by Meta |
|---|---|---|---|
| Utility | Transactional updates the customer expects | "Your order #4492 has shipped. Track it here." | Yes outside an open service window; free inside it |
| Marketing | Promotions, announcements, re-engagement | "Spring tune-up offer: book before 30 April and save." | Yes, highest rate |
| Authentication | One-time passcodes | "Your verification code is 482913." | Yes, lower rate |
| Service (free-form) | Replies inside the 24-hour window | Any answer to a customer's message | No |
When a customer messages you, a 24-hour window opens in which the agent and your team reply freely. After it closes, you need an approved template to start the conversation again. Keep promotional content out of utility templates: misclassified templates are rejected or recategorized, and blocks and reports lower the number's quality rating and daily messaging limit.
Know what you are buying
Rule-based bot vs AI chatbot vs AI agent on WhatsApp
| Rule-based bot | AI chatbot | AI agent (Botcadence) | |
|---|---|---|---|
| Understands free text | Keywords and menus only | Yes | Yes |
| Answers from your documents | No | Yes, from a knowledge base | Yes, from your knowledge base; your prompt sets what it says when the answer is not there |
| Takes actions | Fixed flows | Limited | Looks up orders, books, updates the CRM, sends templates |
| Handoff to a person | Menu option | Yes | Yes, with the full thread and captured fields |
| Best for | Simple menus | FAQ deflection | Support, bookings and sales on one number |
Integrations
Shopify, HubSpot, Salesforce, Zapier, Calendly, Zendesk and Google Sheets
Order status and shipping updates come from Shopify or your order system; leads and conversations write to HubSpot and Salesforce; bookings go to Calendly or Google Calendar; tickets open in Zendesk; rows land in Google Sheets; and anything else connects through Zapier or webhooks. See the full integrations list.
Examples
What a WhatsApp chatbot conversation looks like
Order status
Customer: Where is my order 4492? Agent: Order 4492 shipped yesterday with Delhivery and is due tomorrow by 6 pm. Want the tracking link?
Booking
Customer: Can I get a cleaning on Saturday morning? Agent: Saturday has 9:00 and 11:30 open. Which works? I will confirm by WhatsApp.
Lead qualification from a click-to-WhatsApp ad
Customer: Saw your ad. How much is the 2-ton AC install? Agent: Installs start from a site visit so the quote is accurate. Which area are you in, and is this for a home or an office? I can book a free visit this week.
Payment reminder (utility template)
Agent: Hi Priya, your invoice 1183 for ₹4,200 is due on Friday. Pay here or reply if you have a question.
Compare
How Botcadence compares with WATI, AiSensy, respond.io and ManyChat
| Botcadence | WATI | AiSensy | respond.io | ManyChat | |
|---|---|---|---|---|---|
| Free plan with WhatsApp | Yes | Trial | Trial | Trial | Free tier (not WhatsApp-first) |
| AI replies from your documents | Included on every plan | Add-on or higher tiers | Add-on or higher tiers | Yes | Limited |
| Voice agents on the same platform | Yes (Voice AI plan) | No | No | No | No |
| Coexistence with the Business app | Yes | Check vendor | Check vendor | Check vendor | Check vendor |
| Instagram, web chat, SMS on one plan | Yes | WhatsApp-focused | WhatsApp-focused | Multi-channel | Instagram and Messenger focus |
Capabilities as described on vendor sites in October 2026; check each vendor for current plans. For a per-channel breakdown see the WhatsApp Business Suite.
Stay compliant
Opt-in, quality rating and messaging limits
Collect explicit opt-in before sending templates and record where it came from (website form, checkout checkbox, in-chat consent). Botcadence opts a contact out when they send STOP and skips them in later broadcasts; they can send RESUBSCRIBE to opt back in. Keep marketing frequency reasonable and separate promotions from transactional alerts. Meta limits how many people you can reach with templates in a rolling 24 hours; the limit rises while your quality rating stays good, and blocks and reports push it down.
Industries
WhatsApp Business Suite for Every Industry
From D2C ecommerce to healthcare clinics, any team with customers on WhatsApp can run templates, broadcasts, AI chat, and support in one suite while keeping a personal touch at volume.
Common Questions
WhatsApp Chatbot FAQ
Yes. The Botcadence Free plan includes web chat and WhatsApp with 100 AI replies and 200 broadcast messages a month, with no card required. Meta's own per-message fees for template messages still apply and are billed by Meta.
Yes. Botcadence agents run on OpenAI, Anthropic or Google models of your choice, answering from your documents, and connect to WhatsApp through the official Business Platform.
Only with an approved message template. Inside the 24-hour window that opens when a customer messages you, replies are free-form. After it closes, your team can send a template from the inbox, or an automation can send one for you, to restart the conversation.
Meta bills template messages per message by category (marketing, utility, authentication) and destination country, and replies inside the 24-hour window are free. Your Botcadence plan is separate: Free, Starter at $39, Growth at $99, Business at $199 or Voice AI at $299. See the WhatsApp Business API pricing guide.
A WhatsApp chatbot is an AI agent on the official WhatsApp Business API that answers customer-started chats, qualifies leads, and routes exceptions to humans. Botcadence deploys it on your number and grounds replies in approved content.
WhatsApp Chatbot is the channel for customer conversations. WhatsApp Business Suite is the full product that also covers Meta-approved templates, broadcasts, automation flows, and WhatsApp voice (on the Voice AI plan) under one dashboard. Start with chat, then expand into the suite when outbound and voice are needed.
Yes. Botcadence connects through the official WhatsApp Business API (Meta Cloud API). Sign in with Meta from the dashboard to add a new number, keep a WhatsApp Business app number (coexistence) or move a number from another provider. Meta's business verification, when it is needed, runs on Meta's timeline.
Coexistence lets you keep using the WhatsApp Business app on your phone while Botcadence powers AI agents, templates, and broadcasts on the same business number. Choose this path if your team still needs to send and receive messages from the mobile app alongside automation.
Yes. If your Cloud API number sits with another Solution Partner, you can move it to Botcadence through Meta's sign-up flow and keep the number. You need a verified Meta business, a payment method on the new account and two-step verification turned off. Chat history from the old provider does not move.
Outbound marketing and many utility messages must use Meta-approved templates. You create and submit templates in Botcadence WhatsApp Business Suite, then use them for broadcasts such as order updates, appointment reminders, and promotions. We help you draft and submit templates during setup.
Yes, on the Voice AI plan. AI voice agents answer WhatsApp calls with the same customer profile as your WhatsApp chats, using the plan's 1,500 voice minutes a month.
Data is encrypted with AES-256 at rest and TLS 1.2+ in transit. Customers opt out of WhatsApp marketing by sending STOP, and you can review and edit the opt-out list in the dashboard. Collect and record consent before you send templates.
Botcadence does not cap how many WhatsApp chats run at once. Your plan's monthly AI replies and Meta's messaging limits for your number set how much you can send.
Ready to Run WhatsApp as One Suite?
Replace fragmented tools with Botcadence WhatsApp Business Suite: official API, templates, broadcasts, automation, and AI for chat, plus voice on the Voice AI plan. Start with a free demo and pick the connection path that fits your number.
- Free plan, no credit card
- Connect through Meta's WhatsApp sign-up
- Works with your existing tools