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WhatsApp Business Suite

WhatsApp Business Suite for campaigns, support, and AI replies

Connect a new number, keep the WhatsApp Business app on the same number or migrate from another provider. Meta verification usually takes 24 to 48 hours, after which templates, campaigns and AI replies run from one dashboard.

Start with one workflow, use your approved content, and keep a human in control of exceptions.

Updated

24-48h

Meta verification

$0

WhatsApp on the Free plan

30k-500k

Broadcasts a month by plan

Voice

WhatsApp calls supported

In short

What is the WhatsApp Business Suite?

The WhatsApp Business Suite is Botcadence's product for the official WhatsApp Business API on the WhatsApp chatbot channel: approved message templates, broadcasts, automation flows, AI agent replies and WhatsApp voice calls in one consent-aware workflow. WhatsApp chat is included on the Free plan; broadcast volume scales from 30,000 a month on Starter ($39) to 500,000 on Business ($199).

The Problem

Why WhatsApp ops break without a suite

WhatsApp Business Suite separates campaigns from support while keeping templates, automation, and AI under one operating model.

Campaigns and support collide

Broadcast tools and inbox tools fight over the same WhatsApp number.

Template and consent chaos

Teams send without clear categories, audiences, or reply plans.

Replies go unanswered

Campaign responses pile up without AI or human routing.

Automation is brittle

Reminders and status updates need manual babysitting.

Product capabilities

Run WhatsApp with campaign control and human replies

Campaign-ready messaging

Organize approved templates and audience workflows for permission-based campaigns.

Campaign control

Two-way conversations

Handle replies and support questions without confusing campaigns with generic outbound chat.

Conversation ready

Automated next steps

Trigger routing, qualification, reminders, or human handoff from conversation intent.

Actionable

Grounded WhatsApp AI

Answer routine threads from approved knowledge with clear escalation rules.

Reliable AI

Template library ops

Maintain reusable broadcasts with consent and reply readiness built in.

Operational

How it works

From approved send to managed conversation

Step 01

Choose the WhatsApp job

Separate inbound support, campaigns, templates, automation, and AI agents by outcome.

Step 02

Approve templates and rules

Configure Business API messaging, consent, and reply handling.

Step 03

Connect knowledge and routing

Attach FAQs, CRM fields, and human queues for live exceptions.

Step 04

Launch and review replies

Monitor delivery, responses, and handoffs to improve the next send.

See WhatsApp Business Suite live

Book a demo to map one campaign send and one inbound support thread to Botcadence on WhatsApp.

Example workflow

Campaign reply becomes a booked consultation on WhatsApp

WhatsApp Business Suite sends a consented campaign, answers the reply with grounded AI, and books a consultation without leaving WhatsApp.

1

Trigger

Customer replies to a campaign template

An opted-in contact answers a spring-offer broadcast asking whether weekend slots are open.

2

AI action

Suite agent continues the thread

Botcadence confirms eligibility from approved FAQs, collects preferred times, and offers calendar options.

3

System update

Booking and campaign attribution saved

CRM stores the appointment, campaign ID, and WhatsApp transcript for the local team.

4

Business outcome

Broadcasts convert into conversations

Marketing and support share one WhatsApp operating model instead of a send-only dead end.

The Transformation

Before vs after WhatsApp Business Suite

Compare fragmented WhatsApp tools with a suite that keeps campaigns, templates, automation, and AI on one playbook.

CapabilityWithout AIWith Botcadence
Operating modelSeparate broadcast and inbox toolsOne suite for campaigns and conversations
ConsentAd-hoc list uploadsAudience rules tied to message category
Reply handlingSend-only dead endsAI or human paths for every response
AutomationManual reminder listsTriggered workflows with stop rules
AI coverageGeneric chatbot bolted onGrounded agents with WhatsApp-aware handoffs

Common Questions

Questions teams ask before scaling WhatsApp

Inbound conversation handling, permission-based campaigns, template and broadcast ops, automation workflows, and grounded WhatsApp AI agents: kept distinct by job, not mashed into one blurry chatbot.

The suite is built for Business API workflows at team scale: shared knowledge, routing, campaigns, and automation that a single phone inbox cannot coordinate.

Yes, when configured carefully. Botcadence keeps send categories, consent, and reply routing explicit so marketing and support do not overwrite each other.

No. Many teams start with templates, campaigns, and inbound routing, then add AI agents once reply volume and knowledge quality justify it.

Use approved templates for business-initiated sends, honor opt-outs, and keep customer-started support in inbound conversation windows with clear escalation policies.

Build a WhatsApp workflow with a clear owner

Bring one campaign and one inbound conversation to a guided demo, then expand once consent, replies, and handoffs are working together.

  • One workflow to start
  • Approved content
  • Human handoff when needed

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